One CRM.
One Subscription.
Every Tool.

Finally, a complete, 360 degree roofing crm designed to help roofing companies like yours grow, close, and deliver—faster, smarter, and without chaos.

Trusted Partners

TruePitch isn’t just another CRM for roofers.

The Only Roofing CRM Built Specifically for End-To-End Growth.

A complete system built to help roofers grow, close, and deliver—without the chaos or duct-taped tools like GoHighLevel, AccuLynx, or Roofr.

TruePitch CRM

This Changes Everything!

Roofing All in one CRM

All-in-One Roofing Intelligence

  • Built-In Roofing Pipelines
    5 ready-to-use pipelines for Marketing, Sales, Production, Service, and Loyalty—no setup needed, just smooth job flow from lead to follow-up.

  • Crew & Job Management
    Schedule crews, assign jobs, and sync materials in real-time to keep your office, field, and suppliers on track—without delays.

Roofing All in one CRM

Next Level Automation

  • AI Appointment Setter
    Book qualified leads after hours with smart AI that keeps your pipeline moving 24/7.

  • Instant Proposals
    Generate reports, estimates, and contracts in minutes—fast from inspection to signature.

  • Pitch Mode
    Close deals on the spot with ready-to-sign proposals homeowners can approve instantly.

Roofing All in one CRM

FIELD-READY TOOLS

  • Mobile Canvassing App
    Equip your team to drop pins, track visits, and convert neighborhoods into jobs—right from the field.

  • Live Hail Maps
    Access real-time hail data to quickly target affected areas and turn storms into new revenue.

Roofing All in one CRM

Fast Support. Real Coaching.

  • 24/7 Real Human Support
    Get expert help anytime with live support that actually responds.

  • Fast Start Training Course
    Train your team in under 48 hours with step-by-step video guides.

Roofing All in one CRM

TruePitch Fast Start™ Onboarding Course

  • Included with Every Plan
    Our step-by-step training is designed to get your team up to speed fast. With easy-to-follow lessons, you’ll learn the system quickly, train your crew with confidence, and have your entire operation running smoothly in just days—not months.

Roofing All in one CRM

Unlimited Users. One Platform. For Life.

  • No surprise upsells. No user caps.
    Your entire team. Your entire operation. One platform. For life.
    No nickel-and-diming, no crazy integration traps—just everything you need in a roofing CRM.

“TruePitch replaced 5 apps for us. Our close rate went up, our installs are smoother, and our team’s finally on the same page.”
— Joseph L., GM @ ERM Contracting

All-In-One Roofing CRM

Everything You Need to Run Your Roofing Business

From lead to job completion—manage every step in one powerful, easy-to-use platform designed specifically for roofing pros. Simplify your workflow, boost productivity, and grow with confidence.

Run your entire team — sales, office, crews, and subs — without extra user fees.

Dialed-in stages for Marketing, Sales, Production, Service, and Loyalty. Zero setup required.

Create inspection reports, contracts, and ready-to-sign pitches in minutes.

Our custom-trained AI books appointments while you’re off the clock.

Keep your production line tight with drag-and-drop scheduling, material syncing, and live crew status.

What Makes TruePitch Different?

What Makes TruePitch Different?

Track reps, drop pins, and chase storms with real-time location and weather tools.

Real humans, anytime. Plus tactical help to use TruePitch like a pro.

Step-by-step onboarding videos to get your team trained fast — and scaling faster.

Full visibility across your pipeline with real-time activity, reminders, and alerts that keep jobs moving.

Automatically tag, track, and follow up with leads so no opportunity slips through the cracks.

TruePitch CRM

Plans For Every Roofer

Simple pricing that grows with you. Zero risk to test drive the platform.

Complete Pitch CRM Features List
(With Everything In One Place — Other CRMs Just Can’t Compete!)

PlanStarterGrowthProfessional
Monthly Price$129$199$297
Annual Price$1,290$1,990$2,970
User Limit5UnlimitedUnlimited
Contact Limit5,000UnlimitedUnlimited
CRM – AUTOMATION
CRM & Contact DatabaseYESYESYES
Workflow Automation BuilderYESYESYES
Lead/Sales PipelinesYESYESYES
GMB Call TrackingYESYESYES
Customized Reporting DashboardYESYESYES
AI TOOLS (+$130)
AI Voice AgentYESYESYES
AI Chat AgentYESYESYES
AI Content AgentYESYESYES
AI Conversational AssistantYESYESYES
AI Website & Funnel BuilderYESYESYES
ChatGPT IntegrationYESYESYES
AI Automations & WorkflowsYESYESYES
COMMUNICATION
2-Way Tracked SMS & EmailYESYESYES
Email MarketingYESYESYES
Ringless Voicemail DropsYESYESYES
Missed Call Text BackYESYESYES
GMB MessagingYESYESYES
Facebook MessagingYESYESYES
Instagram DMsYESYESYES
WhatsApp MessagingYESYESYES
LinkedIn MessagingYESYESYES
Toll-Free & Local NumbersYESYESYES
2-Way Calling in AppYESYESYES
Call Forwarding & RoutingYESYESYES
Call Recording & TrackingYESYESYES
IVR Phone SystemYES
SOCIAL MEDIA
Social Media PlannerYESYESYES
7-Channel IntegrationYESYESYES
Content Scheduling CalendarYESYESYES
Social ListeningYESYESYES
Media Library StorageYESYESYES
Brand BoardsYESYESYES
ROOFING TOOLS
Live Hail Map ReportsYESYESYES
Job/Production TrackingYESYESYES
Crew AssignmentsYESYESYES
Go2 Canvassing AppYESYES
Material OrderingYES
Hover Report IntegrationYES
Roof Scope Report IntegrationYES
SALES
Calendar & Booking ToolsYESYESYES
Appointment RemindersYESYESYES
Deal Status ReportingYESYESYES
Sales Team LeaderboardYESYESYES
Mobile Sales AppYESYESYES
Pre-Built Response ScriptsYESYESYES
Lead ScoringYESYES
E-Sign Documents & ContractsYES
Self-Gen Landing PagesYES
WEBSITES & FUNNELS
WebsitesYESYESYES
FunnelsYESYESYES
Forms, Surveys & QuizzesYESYESYES
Web ChatYESYESYES
SEOYESYESYES
GMB Profile ManagementYESYESYES
Reputation & Reviews ManagerYESYESYES
Blog Creation ToolYESYESYES
Local SEO AI MonitoringYESYES
ADVERTISING
QR CodesYESYESYES
WebinarsYESYESYES
Meta Ads ReportingYESYESYES
Google Ads ReportingYESYESYES
Meta Ads ManagerYES
Direct Mail (EDDM)YES
COMMUNITY BUILDING
Video Training CoursesYESYES
Affiliate ManagerYESYES
Private CommunitiesYESYES
Client PortalYESYES
PAYMENTS & INVOICING
QuickBooks IntegrationYESYESYES
Stripe IntegrationYESYESYES
PayPal IntegrationYES
Square IntegrationYES
Estimates & ContractsYES
Product Inventory ManagementYES
E-CommerceYES
E-Sign DocumentsYES
Invoicing & SubscriptionsYES
Text to PayYES
SUPPORT
Live 24/7 Support AgentsYES
AI KnowledgebaseYESYESYES
Pitch Certification CourseYESYESYES
Get Started Get Started Get Started

Starter

$129
per month or $1,290/yr

Ideal for small teams starting to automate and organize their business.

  • User Limit: 5
  • Contact Limit: 5,000
  • CRM & Contact Database
  • Workflow Automation Builder
  • Lead/Sales Pipelines
  • GMB Call Tracking
  • Reporting Dashboard
  • AI Voice, Chat & Content Agents
  • 2-Way SMS & Email
  • Email Marketing
  • Ringless Voicemail Drops
  • GMB, Facebook, Instagram, LinkedIn Messaging
  • Social Media Planner
  • Hail Map Reports
  • Job & Production Tracking
  • Booking Tools
  • Appointment Reminders
  • Sales Leaderboard
  • Websites & Funnels
  • Blog & SEO Tools
  • QuickBooks & Stripe Integration
  • AI Knowledgebase
Get Started

Growth

$199
per month or $1,990/yr

For growing teams ready to scale fast with advanced automation and tools.

  • User Limit: Unlimited
  • Contact Limit: Unlimited
  • All Starter Features
  • Go2 Canvassing App
  • Lead Scoring
  • Local SEO AI Monitoring
  • Affiliate Manager
  • Video Training Courses
  • Private Communities
  • Client Portal
  • Advanced Workflows
  • AI Automations & ChatGPT Integration
  • 7 Channel Social Media Integration
  • Social Listening & Scheduling
  • Google & Meta Ads Reporting
  • QuickBooks, Stripe Integration
  • AI Knowledgebase
Get Started

Will Better Marketing Actually Help My Roofing Business?

You have us — your GoToRoofer partner.

The truth is, great roofing alone doesn’t grow a business. You need smart marketing that brings in consistent, high-quality leads. We don’t guess—we build proven systems that get your business noticed, generate exclusive leads, and help you close more jobs. If you’re ready to grow, we’re ready to lead the way.

FAQs

Your Questions? Answered

Find quick answers to the most common questions roofers ask about our services, strategies, and how The Go To Roofer helps grow your roofing business

Absolutely! Our strategies are designed to resonate with local markets, ensuring your roofing business stands out, no matter the size of your community.

We start by understanding your business, goals, and market. Then, we tailor a combination of SEO, web design, and ad strategies to meet your unique needs, ensuring measurable results.

Targeted ads ensure your marketing dollars are spent effectively by reaching the right audience. They help you connect with homeowners in your service area who are actively searching for roofing solutions.

Search Engine Optimization (SEO) is the process of improving your website’s visibility on search engines like Google. For roofers, this means ranking higher in local searches, connecting with more potential clients, and driving organic growth.

Digital marketing connects your business with homeowners actively searching for roofing services. Strategies like SEO, targeted ads, and superior web design can boost your visibility, generate leads, and drive more projects.

GoToRoofer proudly serves roofing businesses across the entire United States. Whether you’re in a bustling city or a quiet town, we have the expertise to help you grow.

Helpful Resources

Discover Our Latest Insights

Stay connected, get inspired, and empower your roofing business with our practical guides and industry-focused strategies.

What The Process Looks Like

How We Take Your Roofing Business to the Next Level

A clear, step-by-step approach to transforming your marketing—built for contractors who want real results without the guesswork.

  • Inspection

Just like a thorough roof inspection, we evaluate every aspect of your current marketing efforts to identify strengths, weaknesses, and hidden opportunities.

  • Proposal

We present your marketing diagnosis and design a detailed blueprint for moving forward, with clear milestones and measurable outcomes.

  • Revenue

With Go2 Roofer at the helm, we continuously refine your marketing strategy to increase your profitability and market dominance.

Are You Ready To Become The
#1 Roofer In Your Area?

“Now is the time to take the leap! Whether you’re just starting out or looking to elevate your existing business, our team of experts is here to guide you every step of the way. With our proven marketing methods for roofers, you can build a roofing brand that not only meets the demands of today’s market but also paves the way for long-term success.”

Go2 Roofer Podcast - A Roofing Podcast hosted by Sam Neudeck

Samuel Neudeck

Founder & Visionary